Top 70+ Short-Term Rental Influencers to Follow in 2023 (LinkedIn, Twitter, Instagram, and more)

November 9, 2022 | Amelia Melching

Whether you’re a property manager who is trying to improve profits or a homeowner looking to list your home on Airbnb, short-term rental “influencers” are one of the best ways to get inside knowledge of the industry.

Read on for the best short-term rental experts to follow on LinkedIn, Twitter, Instagram, Tiktok, YouTube, and learn how to improve bookings, guest experiences, and overall revenue.

What is a short-term rental influencer?

There are a few ways to be a short-term rental influencer. 

Some short-term influencers influence travelers’ decisions. Similar to a travel blogger, they’ll spend time at a short-term rental property and then share that experience with their followers on social media or via a website or blog.  

By giving an honest review of the rental – including highlights of all the pros of staying there, as well as insider tips and advice – travelers can see exactly what it would be like to stay there and even find some trip inspiration! 

If you’re a property manager, you can utilize this type of influencer as a form of advertising to help generate more bookings. Because influencers build trust from their followers, this advertising works similar to peer-to-peer reviews and word of mouth, and can be a great way to boost revenue. 

Other short-term rental influencers are for homeowners and vacation rental managers who are looking to improve their properties, find more efficient ways to manage, and learn insider tips from leaders in the industry. 

These types of influencers provide thought leadership, support, and inspiration for the hosts looking to up their property’s performance. They’re full of insights, experience, and incredible ideas and share them on their social media platforms, podcasts, blogs, and other channels.

These are the type of short-term rental influencers we’ll cover right now!

Top short-term rental influencers to follow on LinkedIn

Richard Vaughton

Current role: While Richard Vaughton’s history may not have started in the real estate sector, his work experience nonetheless speaks for itself. As the co-founder of an EU rental management company, he saw it expand to greater than 900 contracted properties during his tenure there, and now teaches other property owners how to scale their rental income. 

When Vaughton’s not providing advice on rental tech, vacation rentals, and channel management, he helps empower children as the Chair of the “Learning Academy Partnership” in the greater Exeter area and changing lives one person at a time.

Profile: https://www.linkedin.com/in/richardvaughton/

Eric Mason

Current role: As a general philosophy, Eric Mason’s primary goal in business is to close the gap between traditional and emerging companies. He’s passionate about start-ups, airbnb, innovation, and mentoring, and works as an advisor for several organizations, from Metropolitan State University of Denver to HawkenAQ, an air quality monitoring system. 

His work portfolio includes serving both larger public franchises and smaller ones, and he’s also the founder of the largest professional vacation rental LinkedIn group (with more than 15K+ members).

Profile: https://www.linkedin.com/in/wericmason/

Easton Hill

Current role: When he’s not actively working on building his very own Vaughn West Short Term Rental Company, Easton Hill also wears the hat of an ambitious entrepreneur in the vacation rental industry. 

His company works tirelessly to lease, sublet, and furnish turnkey rentals and other similar properties in the greater Phoenix metro area, and he blogs about the entire process with a minimum of five posts per week. Not only does he enjoy sharing his entrepreneurial journey, but he loves connecting and forging relationships online with his peers.

Profile: https://www.linkedin.com/in/eastonhill/

Wil Slickers

Current role: As the founder of Hospitality.FM and the co-founder and CHO at Recreation Rentals, it’s safe to say that Wil Slickers knows his stuff and is undoubtedly one of the top short-term rental influencers to follow on LinkedIn. He got his start working at a 4 Diamond Marriott Property before serving as the manager of an all-suite hotel off the Oregon coast. 

Slicker’s personal motto is “Exceeding Expectations and Creating Destinations,” and when he’s not running his impressive network of podcasts, he’s also an advisor for other reputable hospitality brands in the vacation rental industry in California and beyond.

Profile: https://www.linkedin.com/in/wil-slickers/

Mark Simpson

Current role: You may know him as Mark Simpson, but this prolific entrepreneur is also known as The Book Direct Guy – and for good reason. He found his footing in helping high-profile companies such as Airbnb increase their direct bookings, but as the founder of Boostly, his sights are set also on much bigger things, as well. 

Simpson’s goal is to help one million hospitality owners in the vacation rental industry convert views into bookings, and his highly effective training program has been proven to work across a wide range of hospitality accommodations, including both high-end mansion rentals and more intimate, cozy bungalows.

Profile: https://www.linkedin.com/in/mrmarksimpson/

Thibault Masson

Current role: Thibault Masson is a leader at heart, which is why he’s been so proactive about helping small rental companies like yours stand apart in the sea of competition. Based out of Amsterdam, but with a global reach, Masson is focused on helping vacation and short-term rental companies grow their businesses.

Through his association with Rental Scale-Up, this rentalpreneur has the ability to guide vacation rental businesses into greater revenue by tracking down hot leads. Other services he provides include public relations, marketing and strategy, and business consulting and coaching.

Profile: https://www.linkedin.com/in/tmasson/

Chris Maughan

Chris Maughan

Current role: Hailing from the northern part of England in Durham, Chris Maughan has been working in the hospitality industry since he was just sixteen years old. He moved to Cannes when he was twenty-six, and from there, saw his entrepreneurial journey start to unfold over the next twenty years. 

His first company, AES Group, currently manages nearly 250 luxury turnkey rentals and upscale properties on the French Riviera. 

Profile: https://www.linkedin.com/in/chris-maughan-1a6a7411a/

Annie Holcombe

Current role: With over thirty years of experience in sales and marketing, Annie Holcombe is undoubtedly a brilliant mind and powerful influencer in the short-term and vacation rental industry. 

She has a great track record of reaching out to global clientele throughout her prolific career to forge lasting relationships, and her work history demonstrates her ability to keep her customers satisfied. 

In addition to being the Vice President at Business Development Lexicon Travel, she’s also the co-host of the educational platform, the Alex and Annie: The Real Women of Vacation Rentals podcast.

Profile: https://www.linkedin.com/in/annie-holcombe-vrgal/

Conrad O'Connell

Current role: Conrad O’Connell isn’t just a family man with a knack for fishing and watching Boston sports. He’s also the founder of Vacation Rental Marketing Agency and is eager to help various brands build up their revenue and increase guest bookings. 

Through digital marketing, his team helps rental businesses grow without compromising quality or customer satisfaction. With a results-driven approach and a hefty dose of curiosity and action combined, O’Connell can help promote your vacation rental company and also help improve your bottom line.

Profile: https://www.linkedin.com/in/conradoconnell/

Tony Stancato

Current role: While Tony Stancato may not have gotten started in real estate, it’s clear from his enthusiasm that he’s a natural for this industry. In 2021 he was faced with the myriad of challenges associated with either keeping or selling his house, but once he realized he could do both, his passion for the short-term rental industry was ignited and he hasn’t looked back since.

For those who are looking to get started in this industry, his company’s White Glove Service through Book N Gather Property Management can help make it possible.

Profile: https://www.linkedin.com/in/tonystancato/

Deborah Labi

Current role: Deborah Labi’s work experience as one of the more cutting-edge short-term rental professionals is as diverse and interesting as she is. After spending fifteen years working in the vacation rental industry, Labi moved on to found The Guest Innspector and became the co-host for the Book Direct Show. 

Labi’s also the founder of Have You Got, a guest referral and booking platform for short-term and vacation rental managers and owners, and Your Coucou, a mental health application. A passionate entrepreneur, she provides services for short-term rental businesses to help them improve their business systems and help assist with property and guest experiences. 

Profile: https://www.linkedin.com/in/deborah-labi-a7566a2b/

Amy Hinote

Current role: Amy Hinote is the editor and founder of VRM Intel: a tool for the fast-growing and rapidly-evolving vacation rental industry. The site is focused on the professionally managed vacation rental sector, with a mission to provide relevant, factual, timely industry-specific news, information, and resources to help vacation rental professionals build their businesses, to address the challenges and opportunities in the industry, and to positively contribute to the vacation rental ecosystem.

Hinote boasts an incredible intuition for knowing what steps to take in assisting others in the industry, and she has the drive and ambition to see that things get done as planned. If you need insight on short term or vacation rentals, she’s definitely one to follow. 

Profile: https://www.linkedin.com/in/amymutual/

Fiona Quinn

Current role: Fiona Quinn is the Senior Vice President of Business Affairs at AvantStay, a short-term rental site that provides vacation rental management services. AvantStay’s goal is to set a new standard for the short-term rental industry and believe best accommodations are designed to enhance every aspect of a guest’s travels. AvantStay 

Throughout her notable career, she’s had the pleasure of working with both start-ups and high-growth firms across Asia, Australia, and the United States. Quinn’s PhD qualifications in business have made her a bold innovator and one of the most powerful short-term rental influencers to follow on LinkedIn.

Profile: https://www.linkedin.com/in/fiona-quinn-9a806037/

Steve Milo

Current role: Genuine enthusiasm and passion for travel are what makes Steve Milo tick, and it’s that drive that motivated him to become the founder and CEO of VTrips. As one of the fastest-growing vacation rental businesses in the country, this self-taught entrepreneur is one of the more impressive case studies in the power of hard work and dedication, having grown his company into thirty markets, with over 7,000 properties. 

Not only does Milo strive for complete customer satisfaction, but he also endeavors tirelessly to advocate for fair regulation while also planning future acquisitions for his company.

Profile: https://www.linkedin.com/in/stevemilo/

John Hildebrand

Current role: John Hildebrand is more than just an Airbnb Ambassador: he’s the owner of Hilde Home Vacation Rentals, a short-term vacation rental company that seeks out the perfect locations and then fully remodels each home with all the latest smart technology, as well as provides a team of concierge services. 

Based out of Scottsdale, Hildebrand takes care in nurturing his creative side, as he finds that it equates to fearlessness. With twenty years of experience in his pocket, he knows instantly what makes a brand tick and what it needs to succeed, and doesn’t hesitate to tap into his experience to help ensure it excels. When he’s not forging connections, Hildebrand can be found behind a camera or doing philanthropic work for various charities.

Profile: https://www.linkedin.com/in/johnhildebrandphoto/

Sarah Franzen

Current role: As the director of revenue management and analytics for Natural Retreats, Sarah Franzen is a highly experienced professional in the short-term rental industry. Natural Retreats is a luxury vacation rental management company operating in some of America’s most beautiful destinations—from Palm Springs and Park City, Utah, to the coastal Carolina barrier islands. 

For Franzen, it’s more than just cornering the market and boosting sales. She’s also passionate about maintaining mutually beneficial relationships with everyone from all walks of life, not just those in the same industry as her.

Profile: https://www.linkedin.com/in/sarahfranzen/

John An

John An

Current role: John An is the founder and CEO of TechTape and the president of Ohana Stay LLC. TechTape provides expert revenue management services and semi-customized short-term rental technology solutions. Ohana Stay LLC is a short-term rental management company focused on exceptional guest experiences.

John is a short-term rental industry expert with experience in building short-term rental brands that generate millions of dollars in annual revenue. 

Profile: https://www.linkedin.com/in/john-an-0762b8a/

Scott Sutherland

Scott Sutherland

Current role: Focused in the Austin, Texas area, Scott Sutherland is a real estate broker and investor. He founded RealtyStake in 2011 and continues to run the business to this day, helping people interested in investing in rental properties in Austin. 

Scott is a true expert in the real estate industry with over 14 years of experience as a broker and investor. He has helped countless people achieve financial freedom through real estate investments throughout his career. 

Profile: https://www.linkedin.com/in/realtystake/

Samuel Awosolu

Samuel Awosolu

Current role: Samuel has been an associate broker at Sobi Capital for the past 4 years. Just two years ago Samuel started working as a mortgage loan officer for Rocket Mortgage as well. Prior to getting into the real estate industry, Samuel was a physical therapist for close to twenty years. 

Being used to the need for in-depth patient care as a health care professional, Samuel applies that discipline to his current roles in the real estate industry. Priding himself on exceptional client care, the transition from health care to real estate was an easy one.

Profile: https://www.linkedin.com/in/samuelawosolu/

Simon Lehmann

Simon Lehmann is an award-winning pioneer in the short term rental and vacation rental industry, as well as a global thought leader and public speaker for short-term rental, vacation rental, and travel or property-related events. CEO and Co-Founder of AJL Atelier, Simon shares his experience and expertise on travel trends, proptech landscape, market fragmentation, and M&A perspectives. He’s also an angel investor, board member, and established key-note speaker thanks to his 20+ years of experience in the industry. 

Profile: https://www.linkedin.com/in/simon-lehmann-8375753b/

Alex O. Husner

Current Role: Alex O. Husner has been the Chief Marketing Officer at Casago since 2009, and has been the Co-Host of Alex & Annie: The Real Women of Vacation Rentals Podcast since 2021. Alex has led the strategic business development and marketing efforts that have grown Casago from 150 units to 500 and manages an in-house tech team that has built their own proprietary technology, including a property management system, channel manager and revenue management system. 

Profile: Link

 

The top short-term rental influencers to follow on Twitter

It’s not just LinkedIn that is the home to a multitude of established short-term, vacation, and turnkey rentals influencers. 

We had to add a shoutout to these incredible rentalpreneurs sharing their insights on Twitter. Check out their pages and give them a follow!

DesignBuildGuy

DesignBuildGuy

Handle: @Design_BuildGuy

Twitter Bio: I design and build urban micro-communities. 100+ successful projects. Zoning whisperer.

DesignBuildGuy’s tweets primarily cover the current housing and construction industries, particularly in the short-term rental market. He also touches on the social and political shortcomings of the current real estate and construction industries.

Profile: https://twitter.com/Design_BuildGuy 

TheSTRGuy

TheSTRGuy

Handle: @TXStrGuy

Twitter Bio: Short Term Rentals | REPE | Development | #RETwit ✉️ TheSTRGuy@gmail.com

From advice to stories of past experiences, TheSTRGuy tweets about all things short-term rental investing. Based in Texas, he shares advice helpful for anyone looking to get into or grow their short-term rental investment portfolio. He also includes a link to his website where hire his real estate underwriting services for a potential investment property.

Profile: https://twitter.com/TXStrGuy 

Hans Lorei

Handle: @hanslorei

Twitter Bio: Aesthetics obsessed STR Design & Developer / Sauna Evangelist

Hans Lorei shares advice and insights about short-term rental design. Learn how to get the highest return on investment with design ideas that are sure to draw renters to your property. Hans also offers other non-design tips and tricks for short-term rental owners to better their business.

Profile: https://twitter.com/hanslorei 

StripMallGuy

Handle: @realEstateTrent

Twitter Bio: Candidly sharing 20 years of real estate knowledge while trying not to be boring. Neighborhood strip mall real estate fund GP. Tweets are opinions, not advice.

StripMallGuy tweets about improving property value, business management, investing, and education. Also, as the name implies, he tweets about strip malls (he owns over 30 of them). This is a great account to follow for some real estate investment insight – and entertainment! 

Profile: https://twitter.com/realEstateTrent

Taylor Jones (Short Term Rentals)

Taylor Jones (Short Term Rentals)

Handle: @MrJonesSTRs

Twitter Bio: Short Term Rental Investor – 9.3 Handicap ⛳ Want To Invest In Our STR Portfolio? Want Your Own Airbnb? http://linktr.ee/Taylor.Jones

Taylor Jones tweets about all of his short-term rentals through Airbnb as well as about current news in the industry. His posts are upbeat and positive, and he gives advice on mortgages, marketing, taxes, and investing. 

Profile: https://twitter.com/MrJonesSTRs 

Levi Benkert

Levi Benkert

Handle: @Levijameshere

Twitter Bio: Levi Benkert – CEO of Harbor Capital – All Texas industrial, all the time.

Levi has a wealth of knowledge about industrial real estate in Texas, including manufacturing, taxes, management, and portfolio purchasing. He also discusses his experience with Harbor Capital, the industrial real estate business that he started.

Profile: https://twitter.com/Levijameshere

Isaac French

Handle: https://twitter.com/isaacfrench_

Twitter Bio: Creating nature-immersive, tech-enabled short term rentals 🔥 Just finished: @liveoaklake 🏡 Consulting, newsletter, YouTube👇🏼

Isaac French has built several short-term rental properties in an area he calls Live Oak Lake. He offers insights into what it is like to run multiple short-term rentals and how he has improved profitability over time. You can find links to all of his other media outlets, including the website to Live Oak Lake where you can book a stay at one of his cabins.

Profile: https://twitter.com/isaacfrench_

Erik Goins

Erik Goins

Handle: @erikgoinsHQ

Twitter Bio: Building @flywheel_studio & @get_thyme Nomad since ’20

Erik Goins is the founder of Flywheel Studio and Get Thyme. Flywheel Studio is a software company that builds mobile apps and Get Thyme is a real estate accounting app that allows investors to better manage their accounts. He tweets about his companies, marketing tips, SaaS businesses, taxes, and more! 

Profile: https://twitter.com/erikgoinsHQ

Bobby Fijan

Handle: https://twitter.com/bobbyfijan

Twitter Bio: “Bill James of Apartment Floorplans” | Prev: Founder CrossProp & Tailorbird | Youtube w/Chris Powers http://bit.ly/3HddXE6 | Calendly Floorplan Chat http://bit.ly/3bh7ltL

Bobby Fijan is a real estate developer that invests mainly in rehab projects. He runs a newsletter called Floorplan data and design. His Twitter focuses on the design and layout of properties – both which are critical for long-term success with a real estate investment.

Profile: https://twitter.com/bobbyfijan

Allen Meringolo

Handle: https://twitter.com/Aldigity

Twitter Bio: Real estate investing; short-term rental operations & systems; SMB strategy, operations & financial modeling

Allen Meringolo is a real estate investor focusing on short-term rentals, and you can find a link to his Airbnb listings on his Twitter. His tweets cover STR investments, SMB management, and dynamic pricing tools

Profile: https://twitter.com/Aldigity

Ryan Danz

Handle: @RyanDanz

Twitter Bio: STR investor and manager; Co Host @HGTV ‘My House is Your House’, an airbnb renovation program. CEO @airconciergeinc BJJ black belt 🥋

Ryan Danz is the co-host of the HGTV show “My House is Your House” and CEO of Air Concierge Inc., a hospitality and property management business. Ryan tweets about Air Concierge, from the financial end to the day-to-day particulars, and the success of his STRs. What makes them stand out? Design, guest experience, and diverse destinations.  

Profile: https://twitter.com/RyanDanz 

Mark Jenney

Mark Jenney

Handle: @markjenney

Twitter Bio: Entrepreneur turning ideas into reality. Built 30+ companies. $1B+ in sales. Sold last company @rvshare to KKR. Currently building luxury Airbnbs.

A true rags to riches story, Mark Jenney went from being homeless to building more than thirty companies resulting in over $1 billion in sales. Mark tweets about his business ventures – which are mostly short-term rental investments – as well as real estate, investing, and entrepreneurship.

Profile: https://twitter.com/markjenney

Rohin Dhar

rohin dhar

Handle: https://twitter.com/rohindhar

Bio: Vacation rental investor and proprietor of fine Airbnbs. Founder and CEO of @priceonomics.

As a short-term rental investor, Rohin Dhar provides insight into his own investments for others to learn from. You can find posts about short-term rentals and anything else that has to do with investing in them. He founded the company Priceonomics and owns several short-term rental properties.

Profile: https://twitter.com/rohindhar

Emir Dukic

Handle: @EmirDukic

Twitter Bio: CEO of @rabbuhq. Unlocking short-term rentals as an asset class. Get the best STR properties sent to your inbox 2x/week (http://invest.rabbu.com/subscribe). Dad

Emir Dukic is the founder and CEO of Rabbu, a software platform that helps investors find and manage short-term rentals. Those following Emir will find many posts about Rabu, as well as advice on owning and managing short-term rental properties.

Profile: https://twitter.com/EmirDukic

Richard Fertig

richard fertig

Handle: @imrichardfertig

Twitter Bio: short term rental developer. boutique hotel owner. STR GP: http://stompcapital.com educator: http://youtube.com/struniversity – grateful. father x3 🚀🙏

Richard Fertig is heavily involved in the short-term rental space with two businesses: Stomp Capital and Short Term Rental University. Stomp Capital is a short-term rental private equity that offers investing opportunities and Short Term Rental University started as a Youtube channel and now has a full curriculum and live events. Richard tweets about passive income, STR booking, design, and Airbnb services. 

Profile: https://twitter.com/imrichardfertig

Chad Ludeman

Handle: @chadludeman

Twitter Bio: Family man + Sustainable & Modern RE / hospitality developer. Marketing forward #ReTwit #HotelTwit & STRs. Philly / Cape May @Stay_Lokal @PostgreenHomes

Chad Ludeman has three hotels and three houses in his short-term rental portfolio. His Twitter covers contracting, developing, and design, as well as inspiration for STR owners or potential investors. 

Profile: https://twitter.com/chadludeman

Evian Gutman

Handle: @padlifter

Bio: Your one-stop-shop for getting found more often, winning more bookings, and making more money on Airbnb.

Padlifter is a suite of tools for short-term rental service providers. The only company on this list, Padlifter overs helpful tips, statistics and some guidance as to how to start investing in short-term rental properties. 

Profile: https://twitter.com/padlifter 

Short-term rental influencers to follow on YouTube

Ready to keeping learning on how to find vacation rental success? Take a look at some of these incredible short-term rental influencers on YouTube!

Kristen & Michael

Kristen & Michael

Kristen and Michael are documenting the process of buying a home in Joshua Tree, and then renovating and managing it as a short-term Airbnb rental. They also share their renovation journey at their home in Los Angeles. They offer DIY-style content and time lapses coming your way in regards to the house: skim coating our popcorn ceilings, painting, patching, grinding concrete and much more. 

Channel: Kristen & Michael

Shelby Church

The Shelby Church Youtube channel is all about vacation rentals, tech gadgets, lifestyle, and cars. Based in Los Angeles, Shelby shares product tests and reviews, and discusses her short-term rental investments from the time of purchase until they’re ready to rent. 

Channel: https://www.youtube.com/c/ShelbyChurch

Ryan Pineda

Ryan Pineda

From professional baseball player to successful entrepreneur, Ryan Pineda’s Youtube channel provides information on real estate investing and entrepreneurship. Ryan is the owner of several successful companies and an author of a book on how to make money flipping houses.

Channel: https://www.youtube.com/c/RyanPineda 

Danny Rusteen

Danny Rusteen

Danny Rusteen is an Airbnb expert. A previous Airbnb employee, his Youtube channel is dedicated to those with short-term rentals on Airbnb and those looking to list a short-term rental on Airbnb. He also lives in Airbnbs. so he has lots of reviews for the places he stays. 

Channel: https://www.youtube.com/c/OptimizeMyAirbnb/videos 

Robuilt

Robuilt (pronounced raw-built)’s channel is led by Rob, who shares his short-term rental expertise and DIY adventures with more than 10,000 subscribers. He’s an Airbnb Superhost with over $1,500,000 in booked reservations across 14 short-term rentals (and counting). Over the last four years, he’s hosted tens of thousands of people from around the world in tiny places and unique spaces. He offers opportunities to shop the items in his Airbnb’s and to invest in Robuilt itself. 

Channel: https://www.youtube.com/c/Robuilt/featured

Robert Iacob

Robert Iacob set out to create a financial education channel, and that’s exactly what he did. Though focusing on short-term rental investments, Robert covers information in the business world and investing to help close the gap in financial literacy. Robert also runs an Airbnb Mastery Group on Facebook and offers and STR accelerator guide. 

Channel: https://www.youtube.com/c/RobertIacobLLC/videos

Heidi Miget

Heidi Miget is a digital marketing strategist for vacation rentals, running a consulting business called Fully Booked Consulting. She helps vacation rental owners find success on listing sites such as Airbnb or VRBO, and her Youtube channel is full of great tips and advice for current or aspiring vacation rental owners.

Channel: https://www.youtube.com/c/FullyBookedConsulting/featured

Short-term rental influencers to follow on Instagram

Instagram is another social media platform with a plethora of STR influencers offering informative content for short-term property owners and managers. 

Michael Elefante

Michael Elefante

Michael Elefante provides daily content on how to make money investing in short-term rentals. He has how-to videos, personal stories, and other information on the benefits (and challenges) of owning Airbnb businesses today. Michael covers investments, financial freedom, Airbnb design, and “rental arbitrage.”

Profile: https://www.instagram.com/melefante6/

Tony Robinson

Tony Robinson

Tony Robinson’s Instagram showcases his STR success and provides great content for those looking to invest, start an STR business, and what mistakes to avoid. He also hosts short-term rental investing events like his Short Term Rental Summit, and hosts a podcast and Youtube channel. 

Profile: https://www.instagram.com/tonyjrobinson/ 

Sarah Robinson

Sara Robinson is married to Tony Robinson and together they invest in short-term rental properties. Many of their posts are joint posts about running a successful short-term rental management business. Sara’s Instagram covers Airbnb investments, managing your properties, and how to manage issues with Airbnb guests. 

Profile: https://www.instagram.com/saraaraad/

Kierra

Kierra

Coachforthehost is run by Kierra, a coach and consultant for short-term rentals. Her Instagram is full of information on short-term rentals, management motivation, and investment education. She also offers a boot camp through her For The Host Academy and free resources on her YouTube channel. 

Profile: https://www.instagram.com/coachforthehost/?hl=en

Katelyn Almeda

Being a superhost, Kate has had many experiences hosting on Airbnb, and shares all of this advice on her Instagram channel. She also stays at Airbnb’s whenever she travels, giving her even more ideas on how to offer the best experience on her properties. Kate also hosts a podcast called Into The Airbnb and consulting services through hostwithkate.com.

Profile: https://www.instagram.com/hostwithkate/?hl=en

Veronica Montalvo

Veronica Montalvo owns a rental management business in Puerto Rico called Amavi Stays. Her Instagram account is mostly inspirational posts and personal achievements, as well as a link to her business page and some property spotlights. 

Profile: https://www.instagram.com/veronica.montalvo_/

Short-term rental influencers to follow on TikTok

TikTok is one of the newest social media platforms that has become a staple in both business and personal entertainment. And short-term rental owners are no different! Let’s take a look at the best STR influencers on TikTok.

Emily Askin

Emily Askin

Emily Askin runs the TikTok page askinem that shares her life as a short-term rental property owner and investor. Emily posts cover Airbnb investment tips, Airbnb product recommendations, interior design, and guest management. At only 20 years old, she has multiple projects that she works on aside from her short-term rental properties, including a clothing line and a social media management company.

Profile: https://www.tiktok.com/@askinem

Brittany Faith

Brittany Faith

Brittany Faith’s TikTok page shares her experiences as an Airbnb superhost and how to manage no-show guests, create passive income, renovations, and entrepreneurship. She also offers discounts for the six cabins she hosts in Sevierville and Pigeon Forge, Tennessee. 

Profile: https://www.tiktok.com/@airbnb_mountainmama

The KarWells

Emily and Sarah are best friends that teamed up to invest in short-term rental properties. Their TikTok page covers Airbnb management, renovations, design, hosting experiences, and working with a partner. They also host a podcast about their business ventures called “Catch Up with the KarWells,” as well as offer investment opportunities, digital downloads and guides, Airbnb courses, an Amazon storefront, and more. 

Profile: https://www.tiktok.com/@thekarwells

Madi & Skylar

Madi & Skylar

Madi and Skyler are a couple that offers coaching, consulting, and joint investing support for STR hosts on how to find properties, get listings ready for travelers, and how to be an incredible host. Their TikTok shares information on how to set up Airbnb listings, selling STRs, Airbnb product ideas, mortgages and investments, and more. 

Profile: https://www.tiktok.com/@madiandskyler

Sean Rakidzich

Sean Rakidzich runs the milliondollarrenter TikTok page where he discusses short-term rental investing, guest management, and Airbnb success. Sean also offers coaching and courses on how to find success in short-term rental investing. 

Profile: https://www.tiktok.com/@milliondollarrenter 

Inayah McMillan

Inayah McMillan

Inayah McMillan a 20 years old STR influencer making six-figures as an Airbnb host. Her TikTok page is an inspiring collection of tips, personal achievements, and positive mindset videos for other potential hosts. Inayah also offers free classes, ebooks, and other advice on how to see success as an Airbnb host. 

Profile: https://www.tiktok.com/@inayahmcmillan

Lauren Piller

Lauren Piller is an Airbnb superhost and coach. Her TikTok shares advice on how to purchase an Aribnb, how to manage Airbnb guests, how to be an Airbnb co-host, and what Airbnb strategies to try. She offers coaching, guides, messages templates, and private Airbnb groups to support new and current STR owners.

Profile: https://www.tiktok.com/@laurenpiller_

Chloe

Chloe

Airbnbwithchloe shares Chloe’s experience as an investor and host on Airbnb. Covering building, designing, and managing Airbnbs, Chloe gets into specifics on dog-friendly Airbnbs, cleaning fees, house rules, guest management, and much more. 

Profile: https://www.tiktok.com/@airbnbwithchloe

Brandon Thompson

Brandon Thompson is a short-term rental investor and coach who runs a Facebook Group and has a podcast called 5 Star STR Success. Through all of this channels, Brandon shares tips on STR investing, branding, reviews, Airbnb ranking, and flipping homes. He also offers master classes, training, and e-books for new and current Airbnb owners.

Profile: https://www.tiktok.com/@brandongthompson

Other short-term rental influencers to know

Social media platforms are not the only place to find great short-term rental content online. There are plenty of influencers sharing some great information on personal websites.

Check out these short-term rental influencers that are offering tons of value to followers of their websites.

Alan Egan

Alan Egan is a leader in the hospitality marketing space and founder of Rent More Weeks, a company that creates vacation and holiday rental websites for property owners and managers. He started Rent More Weeks in 2010 after spending 6 years creating hospitality websites for himself and his private clients.

Alan Egan has given keynote presentations at the Vacation Rental World Summit, the VRMA, Host, the Book Direct Show and more. He’s been responsible for creating over 1,000 hospitality and rental websites for individual owners and property managers. 

Link: https://rentmoreweeks.com

Heather Richer

Heather Richer, heads leadership, strategy, and growth of Richer Logic. Recently, Richer was CMO of RedAwning.com, Inc, an early stage short-term rental technology platform.  Prior to that, she was Vice President of Revenue Management and Distribution at Kimpton Hotels and Restaurants, part of the IHG family of brands.

Heather’s experience includes oversight of both company tech and team integrations, new product launches, sales enablement infrastructure, and overall commercial functions like digital, distribution, communications, B2B and B2C.  Her background also consists of strong experience in revenue management, analytics, and customer services, and she is passionate about measurement and goal-setting. 

Together with business partner Dwight Yang, Richer Logic helps support revenue management, distribution, and commercial success. 

Link: https://www.richerlogic.com/ 

Jan Jo

Jan Jo

Jan Jo, Airbnb host since 2011, created The Airbnb tips blog that now has several Airbnb host contributors. It’s not directly affiliated with Airbnb, but rather a platform for hosts to learn from each other and help grow their businesses. There are countless useful resources on the website from blogs to discounts to even superhosts being available to answer questions. 

Link: https://the-airbnb-tips-blog.webnode.page/

Lifty Life

Lifty Life

Lifty Life is a vacation rental management company based in Western Canada and specializing in the British Columbia and Albert markets. Lifty Life likes to be thought of as a partner in building an amazing space that provides unreal guest experiences and in turn helps clients achieve financial goals. 

Though some property management companies are known to be inaccessible, not transparent, hold people to strict contracts, and more, Lifty Life works to be easy to get ahold of, completely open about our process, and have a simple contract. As a property owner, you can be as involved in decision making as you’d like!

Link: https://www.liftylife.ca/

Trevor Stuart-Hill

Trevor Stuart-Hill

Trevor Stuart-Hill started Revenue Matters in 2009 and is a leader in the revenue management and hospitality industries. Trevor co-authored the first college-level textbook on revenue management which is still used to teach students and revenue managers around the world. 

 

Revenue Matters offers revenue management, distribution support, and digital marketing services to optimize the hospitality businesses. From short-term rental properties to commercial hotels, Revenue Matters can increase revenue and streamline daily operations.

Link: https://revenuematters.com/

Sam Zuo

Sam Zuo is a short-term rental investor and teacher on STR investment through his site Passive Airbnb. He offers an e-course, consulting, and templates to use for running a short-term rental business, sharing how to “How to Start an Airbnb Business Generating $100,000 Annual Passive Income Without Owning a Property.” There are several testimonials of former students of Sam’s that have achieved as much success as he has!

Link: https://www.passiveairbnb.com/

Rental Recon

rental recon

Rental Recon is a blog site for Airbnb and short-term rental properties. The site was started by an Airbnb superhost and offers many resources for aspiring or current short-term rental property owners. Rental Recon shares Airbnb tools and essentials, provides product reviews and property management tips, and covers information on glamping, storage, and travel & booking. 

Link: https://www.rentalrecon.com/

Take your short-term rental to the next level

There are so many amazing and incredible influencers from LinkedIn, Twitter, YouTube, Instagram and more ready to help you increase your property’s bookings. 

That insider knowledge – combined with the best property management software on the market – will make vacation rental management easier and more profitable. 

That’s where Wheelhouse can help. Through AI-driven technology, Wheelhouse scrapes billions of market data points to suggest nightly prices for all of your properties up to a year in advance. You can make your own pricing tweaks and set certain limits, then let the software do all the hard work for you. 

Our comprehensive platform is geared toward everyone who owns a rental property – no matter how many. Get started for free today, or review more insider knowledge of the property management industry here:

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