Park City: Halloween has the highest Asking Rate (Oct 26–Nov 1, 2026)

Halloween gives Park City, Utah, a clear calendar focal point for Oct 26–Nov 1, 2026. But should that make Saturday the strongest rental night? The citywide price ranking and booking ranking point to different dates—and a property’s bedroom count adds another important price reference.

Halloween has Park City’s highest Asking Rate, but Friday has its highest Booked Occupancy. For Park City stays October 26, 2026–November 1, 2026, Wheelhouse data as of October 17, 2026 shows Saturday, October 31, 2026, with an Asking Rate of $510 and Booked Occupancy of 5.8%, versus Friday, October 30, 2026, at $505 and 6.7%, respectively. Asking Rates are advertised nightly prices including fees, not achieved ADR; Booked Occupancy measures the share of nights already reserved, not final Occupancy.

Wheelhouse data shows Halloween’s highest Asking Rate alongside lower Booked Occupancy than Friday.

Visit Park City lists Howl-O-Ween on Main Street for October 31, 2026. That makes Halloween relevant to this week’s planning, but the scheduled celebration is not evidence of an overnight-demand premium. Friday, Oct 30, leads Booked Occupancy even though Saturday, Oct 31, carries the highest Asking Rate.

Sunday adds a useful counterexample to treating a local event as a booking signal. The Arts Council of Park City & Summit County schedules Día de los Muertos at CREATE PC for November 1, 2026. Yet Sunday, Nov 1, has the week’s lowest Booked Occupancy, 4.8%, alongside an Asking Rate of $495.

The practical distinction is between a calendar occasion and evidence that guests have reserved accommodation. Saturday and Sunday have more time remaining until arrival than Friday; that timing difference does not explain the ranking by itself. This dated view identifies which nights warrant investigation, rather than forecasting how they will finish.

The Halloween Asking Rate pools the market rather than describing a particular home size. Market Pulse supplies a separate monthly reference: for October 2026, as of October 17, 2026, the median Asking Rate falls in $180 to under $185 for homes with 1 bedroom, compared with $475 to under $480 for homes with 4 bedrooms.

Those fee-inclusive bands show why the citywide nightly figure can be a poor starting point for an individual property. They also cover the month, not just the upcoming stay dates, so they cannot establish a bedroom-specific Halloween premium. Use the bedroom distribution to choose a relevant price comparison, then investigate the actual nights rather than treating the monthly median as a target.

Use Wheelhouse Dynamic Sets to build a comparable group with an appropriate bedroom count and other relevant property characteristics. Inspect asking prices for Oct 30, Oct 31 and Nov 1 separately. The question is whether similar rentals support your property’s relative Halloween price—not whether your price matches the citywide figure.

Then use Wheelhouse Performance Analytics to examine your own bookings for those dates, alongside cancellation and availability records. For a historical check, compare each date with its own same-weekday reference at matching time remaining until arrival, where comparable records exist. Keep eligible nights consistent and distinguish cancellations from owner blocks. Friday-versus-Saturday differences remain a competing explanation; a static difference in Booked Occupancy is not newly arriving bookings.

Halloween’s asking-price position is the focus to test. Comparable-property prices and your own same-weekday booking records supporting that position would favor keeping the distinction. If both point toward a weaker relative position for Saturday, reconsider it rather than relying on the holiday name alone.

Wheelhouse Market Reports track bookings and advertised prices across short-term rental listings in Park City. This article uses Wheelhouse data as of October 17, 2026.

Booked Occupancy is the share of nights already reserved for each stay date as of October 17, 2026. Asking Rate is the nightly price listings advertise for each date, fees included.

The bedroom chart uses monthly asking-rate distributions for 2026-10, including fees. Quartiles and medians are price bands, not exact prices. Bedroom groups follow the source report. These price distributions do not establish bedroom-specific occupancy.

Figures come from Wheelhouse Market Reports, dated as shown in this article.

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Wheelhouse Dynamic Sets

Wheelhouse Performance Analytics