Occupancy
10 posts tagged with "Occupancy"
When Should I Take An Aggressive Lead Time Pricing Approach Vs Conservative?
How you price your calendar 180 days out versus 14 days out is the foundation of your revenue strategy.
How High Can I Push Rates Without Losing Booking Momentum?
Revenue management is often a game of "chicken" with the market: you want to push your Average Daily Rate (ADR) as high as possible, but if you push too far, your calendar goes cold.
How Do I Defend Rate Increases To Owners/Hosts?
Defending a rate increase requires moving the conversation away from emotional anecdotes and toward hard data.
How do I differentiate pricing for peak vs shoulder vs low season in my market?
Professional revenue management goes beyond simply peak and low season rates. It requires a nuanced understanding of the shoulder season—the transition periods where demand is volatile but high-margin opportunities still exist.
Revenue Manager Roundtable Recap: Strategies for the 2026 Travel Year
In the first Wheelhouse Revenue Management Roundtable of 2026, industry leaders from Roofstock, Upstay, VTrips, and Richer Logic gathered to discuss the data-driven adjustments required to stay competitive this year.
Should I Ever Intentionally Leave Gaps (Unsold Nights) For Rate Integrity?
Deciding when to hold your ground on pricing versus when to chase occupancy is the hallmark of a sophisticated short-term rental strategy. This guide explores why leaving gaps can occasionally be the most profitable move you make.
When is it optimal to use discounting vs restricting availability?
How to decide the best pricing strategy for your short-term rental properties.
At what point should I prioritize RevPAR (revenue per available night) over occupancy?
When should you adjust your revenue strategy across your short-term rental portfolio?
How Do I Decide Whether to Aim for Higher Occupancy vs Higher ADR?
How property managers and revenue managers prioritize occupancy and ADR in the short-term rental industry.
How Do I Measure How “Price Sensitive” My Market Is?
Understanding the elasticity of your specific market is the difference between guessing and strategic revenue management.